New York City radio will never be the same as two of the biggest African-American adult R&B stations are merging – into one R&B conglomerate.
98.7 Kiss FM and 107.5 WBLS have decided to merge into one R&B station that will be housed on WBLS’s 107.5 platform.
WBLS VP/General Manager Deon Levingston explains:
“WBLS and WRKS have been the voice of the tri-state black community for 30 years and we plan to merge the best of both stations to create a stronger voice to deliver the best in R&B music while also super serving our community.”
A press release was sent out today (April 26th) to announce the new partnership and to make sure KissFM fan’s would be tuning until their last day (April 30th) on the dial. From today and throughout the weekend, the two radio stations will be celebrating their legacies and impact on the community.
For New Yorkers who grew up on the station, popular radio DJs will return to the airwaves to celebrate their history. The official merging of the stations will take place on April 30th. On that date, listeners will have to tune to 107.5 as 98.7 will no longer be in existence.
The new 98.7 will now be a talk format station for ESPN.
To say the least, this is indeed the end of an era. Of course, MSDTV will keep you posted. Stay Tuned.