“I always try to put forth a song with a message. A lot of people pick their single by what’s the strongest song. I don’t really do that. I like to make sure that the content is very relevant to right now. I want people to party to it but at the same time the fans, the people that care about my career, the people that follow me, will hear a message in it. This is really, in my opinion, my best project. There’s a lot of songs on it. Although people encourage me like, ‘Oh, do 11, 12 songs,’ I think there’s going to be probably 18 songs on it. It’s very reminiscent of ‘So Far Gone’ but the production has stepped up like 10 notches. I feel like I’ve gotten better at rapping, so I’m really excited for people to hear the bars.”
Take Care, October 24th.