On Rihanna’s heels, Beyoncé a unveiled the commercial for her electric new fragrance, ‘Pulse’ this week via Twitter.

Available in September (her B-day month), this scent adds to Bey’s advancing perfume collection, which also includes, ‘Heat,’ and ‘Heat Rush.’ According to www.beyonceparfums.com, Bey:

“…want[s] women to feel sexy, strong, empowered, and I want them to feel like they can conquer anything. When they walk into a room, I want them to feel like they can leave a lasting impression on everyone they walk past.”

‘Pulse’ will be available exclusively through Macy’s Department Stores. A 3.9 oz bottle is valued at $59.00. Is this a smell you want to rock folks?

Check out the commercial after the break:

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